10 best email marketing tools for financial service businesses in 2025 Running a financial-services business is about far more than moving money in and out of accounts — it’s about managing client trust, regulatory complexity,...

HubSpot's 2025 State of Newsletters Report The inbox is having her moment again. Newsletters have made a full-blown comeback, and the rules of play have gotten a little more … complicated. The concept...

10 best email marketing tools for event planning businesses in 2025 Planning events is about more than venue bookings and catering — it’s about orchestrating countless moving pieces, building relationships, delivering memorable experiences, and sustaining...

5 best email marketing tools for property management businesses in 2025 Property management companies are tasked with marketing to multiple distinct audiences simultaneously. While prospective tenants need nurture campaigns showcasing available units, property owners expect...

4 best email marketing tools for nonprofit businesses in 2025 Nonprofit organizations face limited staff and budgets, but they still need to personalize donor communications at scale, segment audiences based on giving behavior, maintain engagement...

7 best email marketing tools for ecommerce businesses in 2025 As an ecommerce business, you’re managing a catalog of products with constantly changing inventory, coordinating time-sensitive seasonal campaigns around Black Friday and Cyber Monday, and...

Can music influence what we buy? To find out, I dove into the psychology of music In the first episode of my Nudge podcast, I interviewed the fantastic psychologist Dr. Adrian North, who conducted one...

Enterprise generative AI tools that actually work TL;DR: Enterprise generative AI tools are advanced software platforms designed to automate and enhance marketing, sales, and customer service at scale. The best tools...

Best practices for answer engine optimization (AEO) marketing teams can't ignore A few months back, I was having a bit of a professional identity crisis — and it was all thanks to answer engine optimization...

Loop Marketing strategy: A framework for stellar AI-era growth Something’s been throwing marketers for a loop lately. (Eye-roll level pun very much intended.) Instead of turning to Google for the answers to all...